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Customers

Customer Success Stories

See how B2B marketers use Metadata to source pipeline, prove ROI, and eliminate wasted ad spend.

$1B+
Sourced Pipeline
200+
B2B Customers
263K+
Experiments Run
792K+
Leads Generated
Zoom
Enterprise
141%
Increase in opportunity amount through AI-powered audience targeting and multi-channel campaign automation.
Video CommunicationsMetaMatchCampaign Automation
N-Able
Mid-Market
524%
Increase in opportunity amount per quarter in one year through multi-channel audience targeting.
IT ManagementMetaMatchRevenue Optimization
Monotype
Mid-Market
83%
Decrease in cost per opportunity in 3 months with automated experiment optimization.
Design / TypographyExperimentationBudget Optimization
Gainsight
Enterprise
$6M
Pipeline generated from Metadata-managed paid campaigns across LinkedIn and Facebook.
Customer SuccessCampaign AutomationMetaMatch
Pendo
Enterprise
$5M
Pipeline attributed to Metadata audience and campaign automation across paid channels.
Product AnalyticsMetaMatchRevenue Optimization
Writer
Growth Stage
86%
Reduction in cost per MQL through intelligent budget allocation and precise audience targeting.
AI / Enterprise SoftwareBudget OptimizationMetaMatch
Instruqt
Growth Stage
Replaced Agency
Brought demand gen in-house and outperformed their previous agency on every metric.
Developer ToolsCampaign AutomationFull Platform
Automation Anywhere
Enterprise
$3.6M
Pipeline sourced through automated multi-channel demand generation campaigns.
RPA / AutomationCampaign AutomationMetaMatch
Titan
Mid-Market
3x
Increase in qualified pipeline from paid social campaigns with automated audience targeting.
No-Code PlatformMetaMatchCampaign Automation

What Customers Say

In Their Own Words

"Metadata has been a gamechanger for us. It's saved countless hours by centralizing our campaigns across multiple platforms and connecting to all our internal systems-- tracking influence across leads, pipeline, and revenue."
Kim Storin
Kim Storin
CMO at Zoom
"MetadataONE Agents are something we dreamt of as marketers. AI adapts to real-time data and wins the game of inches. Since Bid Agent was deployed, it's made thousands of adjustments we'd never make manually and drove 155% increase in pipeline with a 25% lower CPC, so we can focus on brand, creative & messaging."
Natalie Scherer
Natalie Scherer
VP at LogicMonitor
"What I really like about the metadata MCP is that I can now interact and engage and actually get summarized learning of what changes were made and why and how can I learn more about my audience as a result."
Amanda Cole
Amanda Cole
CMO at Bloomreach

Ready to Source Real Pipeline?

Join the B2B marketers who trust Metadata to drive measurable results.